Learn how to make the internet work for you

Digital training courses that take the complexity out of systems you need to power your business

MAKE ALGORITHMS WORK FOR YOUR BUSINESS

Founder Fundamentals For Profitable Websites

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In this training course, you will learn:

  • Why the D2C playbooks you’ve seen haven’t worked for you and how to address that
  • How to index for a search engine (it’s not just about keywords!)
  • How to find blind spots in your addressable market so you can meet your customer's actual needs and sell more product
  • How to scale without spending
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The Founder Fundamental Checklist

Learn all of the steps to setting up your digital business, from trademarks and hosting platforms to budgets and tech stacks!

Save time, money and confusion by avoiding costly mistakes. Avoid snake-oil salesmen and bad partnerships.

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Your Teacher, Katharine McKee

Industry Veteran, Start up Advisor, Forbes Next 1000 Honoree and Retail Industry Top 100 Retail Influencer

Katharine McKee has almost two decades of experience building end-to-end digital commerce pillars for companies large and small. She has created over $150MM in incremental revenue for her clients and has an average of 600% profitable sales growth per client. Join her for a 6-week course, where she will take you through the back-end of how the algorithms really work and how to position your website to take advantage of them.

Awards

Forbes Next 1000

#30 in Top 100 Retail Technology Influencers
Issued by Retail Technology Innovation Hub · Apr 2022

Expertise

E-commerce expertise: End to End Strategic Planning

Organizational Structural Builds

Amazon Retail

Amazon Media

Eretail (3rd party retail) Management

Multi-vendor Marketplaces

Digital Trade Marketing/ Performance Marketing

E-commerce Operations and Logistics


Online Retail/Mobile Retail

Website optimization

Shopify and Shopify Plus

BigCommerce/WooCommerce

Google Analytics and Google Advertising

Digital Marketing

Digital Merchandising and User Experience

Agency Management

So, You Have Some Questions

What is the time commitment needed?

You’ll learn how the internet actually works (at the algorithm level) and how to use it to your profitable advantage.

  • Why the D2C playbooks you’ve seen haven’t worked for you and how to address that
  • How to index for a search engine (it’s not just about keywords!)
  • How to find blind spots in your addressable market so you can meet your customer's actual needs and sell more product
  • How to scale without spending

Can I still access the materials without going to the live classes?

You’ll learn how the internet actually works (at the algorithm level) and how to use it to your profitable advantage.

  • Why the D2C playbooks you’ve seen haven’t worked for you and how to address that
  • How to index for a search engine (it’s not just about keywords!)
  • How to find blind spots in your addressable market so you can meet your customer's actual needs and sell more product
  • How to scale without spending

What will I learn in this course?

You’ll learn how the internet actually works (at the algorithm level) and how to use it to your profitable advantage.

  • Why the D2C playbooks you’ve seen haven’t worked for you and how to address that
  • How to index for a search engine (it’s not just about keywords!)
  • How to find blind spots in your addressable market so you can meet your customer's actual needs and sell more product
  • How to scale without spending